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Tag: Livestreaming

Posted on November 11, 2020November 12, 2020BusinessDigital EconomyFree Article

The Success of Live Commerce in China: Will it be a Hit in the West?

4 min read. Live commerce, also known as the combination of live video streaming and ecommerce to sell actual products, truly began in China in 2016 with the launch of…

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Posted on October 22, 2020October 23, 2020Digital EconomyFree Article

Kuaishou vs Bigo Live

5 min read. As the world comes to a standstill and the global economy plunges into the worst recession since World War II, the magnitude of disruption to millions of…

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Posted on June 18, 2020June 18, 2020Free ArticleSocial

The Mini Guide to Effective Small Talk

2 min read. Wondering what to speak about when you meet a business leader from China? It is always good to arm yourself with a few good hot topics regarding…

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Posted on June 16, 2020July 2, 2020Digital EconomyPremium

The Dollars and Cents of Livestreaming Commerce

4 min read. Dong Mingzhu sold US$100 million worth of Gree products in three hours. Weiya sold almost US$400 million worth of products during “11.11 Global Shopping Festival” — she……

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Posted on May 22, 2020May 23, 2020Free ArticleSocial

Post COVID-19 China: Latest Shifts With The Chinese Embracing The Present

3 min read. It is of no surprise that all eyes are on China as it is the country that went head-first into lockdown mode and also the earliest to…

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Posted on May 15, 2020May 15, 2020Free ArticleWeekly Updates

Updates: 10 – 16 May

2 min read. NAMES: 1. Dong Mingzhu Dong Mingzhu, Chairperson of Gree Electric Appliances, clocked about US$45 million in sales in her debut livestreaming session on Kuaishou. Gree reported an…

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Posted on April 30, 2020June 9, 2020Digital Economy

Livestreaming In China: Top 5 Apps You Need To Know

5 min read. It is estimated that more than 520 million people watch user-generated livestreams in China in 2020 – a massive 69 percent increase from 2016’s figures, and these…

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